Film Advertising Craft Festival


The A-List Hollywood FILM ADVERTISING CRAFT Festival will take place on Tuesday, July 29. The event dedicated to the advertising production and post production industry – the first of its type in the entertainment capitol – will offer outstanding seminars and workshops presented by industry leaders discussing current challenges and developments, as well as networking with peers celebrating recent success stories and discovering emerging talent at informal parties.

Who should attend? Production and post-production companies, ad agency producers, directors, creatives, interactive companies, animation companies and music companies.

Advance tickets $295 for the day-long event and awards ceremony.

If you would like to be considered as a speaker for future events, please fill out our apply to speak online form you may also suggest a session.

Disney Animation Screening & Panel Discussion
Tuesday, July 29 @ 1:00 PM
The Tunes Behind The Toons 
A veritable who's who of award-winning composers (among them Alan Menken, Randy Newman, Richard Sherman) and other experts share their insights into the role of music in adding character into animation over the decades, beginning with the work of Walt Disney and Carl Stalling to today's CGI wonders. 
Speakers: Dave Bossert - Producer, Creative Director and Head of Special Projects at Walt Disney Animation Studios.  He is currently overseeing numerous other projects for various divisions across The Walt Disney Company globally.  Dave works in a variety of animation techniques including 2D, CG, & Live Action combinations; 3D & specialty projection formats.
Mark Watters, featured composer in 'The Tunes Behind the Toons'  is a six-time Emmy Award winning American composer of music for film and television. Known for his work on Goof Troop (1992), Aladdin (1994) and Bonkers (1993).
Jon Burlingame - is the nation’s leading writer on the subject of music for films and television. He writes regularly for Daily Variety and the Los Angeles Times, and has written on the topic for such other publications as The New York Times, Washington Post, New York Daily News, Entertainment Weekly, Premiere, Emmy, and The Hollywood Reporter.
He is the author of three books: Sound and Vision: 60 Years of Motion Picture Soundtracks, TV’s Biggest Hits, and For the Record. He is currently writing his fourth book, The Music of James Bond, for Oxford University Press, to be published next fall in connection with the 50th anniversary of the 007 movie franchise.
Blank: A Vinylmation Love Story 
Based on the popular Disney Parks Vinylmation collectible franchise, 'Blank: A Vinylmation Love Story' is a 38 minute stop-motion animated film that tells the story of Blank, an unpainted Vinylmation, on an journey through an original new world to find his lost soul mate. Blank is an epic adventure in miniature scale, a completely original, heartwarming love story filmed entirely in practical stop motion. 
Margie Gilmore - Vice President of Disney Interactive Originals. She and her team are focused on bringing Disney stories to life through new creative techniques and process. Blank: A Vinylmation Love Story, is one of the latest stories to fulfill the mission -- Storytelling that reaches and resonates with global audiences via new platforms and distribution channels. 
Whitfield Scheidegger - Creative at Disney Interactive Originals, Whitfield fulfills various creative roles throughout the production process. He is currently in development with rest of the Disney Interactive team producing several follow up projects in both stop-motion and live action.

DIRECTORS SHOWCASE TUESDAY, JULY 29 @ 3:40 PM                                                                         
Short Films & Music Videos by Directors from Partizan, Epoch Films, Uber Content & Stink 
Tuesday, July 29 @ 3:15 PM
Partizan  is a leading producer of award-winning music videos, commercials, films, animation, and pioneering interactive media, with a worldwide reputation for for creative excellence and offices in Paris, London, New York, Los Angeles and Berlin.
Epoch Films is a twenty five-year-old production company with offices in New York, Los Angeles, and London. Their long term success is rooted in a single belief: talented people working together produce great things. We produce content for all forms of media — commercials, music videos, web videos, feature films. 
Über Content - We are Filmmakers. Directors. Producers. Creators. The Stories we tell inspire us. We are orginal. We are innovators. We are Über. 
Stink is an award-winning film production company based in London, Berlin, Paris, Shanghai, Los Angeles and New York.
Director: Warren Fu - 
Haim: If I Could Change Your Mind 
Directors: James Spinney, Peter Middleton - 
Notes on Blindness
Director: Michel Gondry - 
Gillette: Training Tracks 
Director: Eliot Rausch - 
Breathing Underwater 
Director: Russ Lamoureux - 
Budnitz: The Getaway
Director: Cole Webley  - 
After We Rest 
Director: Philip Andelman - 
Ducksauce: It's You
Director: Marilyn Agrelo - No Small Parts
Director: CD Morrish - Persol Meets Hazan 

Technology & Film: An Antipodean View of our Future
Tuesday, July 29 @ 4:00 PM
Advertising award shows obsessively showcase new technology as as means of communicating their currency in a competitive evolving marketplace. Yet, is the modishness of this message, perhaps, missing the mark? Peter Grasse, President at Curious Film in Auckland & Sydney believes that we, as filmmakers, share an enlightened perspective of the industry’s future arising from a drive to perfect our craft as visual storytellers  Antipodean examples of innovation & restraint will be shown along with a philosophy for making the most of your agency opportunities as commercial filmmakers. 
Peter Grasse, President | Curious Film | Auckland & Sydney

Life After Pi Screening & Panel Discussion on VFX community and Film Industry as a whole.
Tuesday, July 29 @ 5:30 PM
Life After Pi  is a short documentary about Rhythm & Hues Studios, the L.A. based Visual Effects company that won an Academy Award for its groundbreaking work on “Life of Pi”– just two weeks after declaring bankruptcy. The film explores rapidly changing forces impacting the global VFX community, and the Film Industry as a whole.
Speakers include Life After Pi director Scott Leberecht & producer Christina Lee Storm.
Michael Conelly - Previous Digital Supervisor at Rhythm & Hues / Currently Creative Director Blackthorn Media
Jack Fulmer - Previous Pre-Lighting Supervisor at Rhythm & Hues / Currently Look Development Artist at Disney Animation

Since 1991, CAPS has been the leading payroll partner for thousands of companies throughout the entertainment world. Known for their reliable, innovative, and cost saving solutions, CAPS specializes in production accounting services and technology for the Film, TV & Commercial industry as well as for Live Events, Venues and Music Tours in all 50 states. Along with supplying payroll processing, employer of record services and accounting software for both major and independent producers, CAPS also offers a Production Tax Credit Division for companies looking to procure and maximize Film/TV Tax Incentives for their projects.  You Play Your Role, CAPS Pays Your Roll. 

The A-List Awards
Per Pedersen,
Grey, New York

Madonna Badger
Badger & Winters, New York

Bianca Guimaraes
BBDO, New York

Spencer Dodd
Sweetshop, London

Ronnie Caltabiano 
Area 23, New York

Tyler Hampton 
Venables Bell & Partners, San Francisco

Tanya LeSieur 
MTZHF, San Francisco 

Federico García 
Huge, New York

Tyler DeAngelo
StrawberryFrog, New York

 Patrícia Weiss
AASA.BR Sao Paulo 

Pedro Burneiko 
Alma BBDO, Sao Paulo

Max Schoengen
Serviceplan, Hamburg 

Fabian Königer
thjnk, Hamburg 

Felix Fenz 
Grabarz & Partner, Hamburg

 Awoo Lai
BBDO/Proximity Shanghai